Learn why nurturing your email list matters and practical ways to keep your audience engaged, connected, and ready to take the next step.

Learn how to use your blog to grow your email list by building a resource hub, adding lead generators, and rethinking CTAs for your audience.

Discover the 3 things you need to grow your email list and build an asset of future customers who actually want to hear from you—no algorithm required.

Easily set a different border color for all buttons on your Squarespace website when you want your border color to be different from your text color using CSS.

Learn why Kit email is my favorite email service provider for email marketing, what makes it stand out, and whether it’s the right choice for your business.

Learn what bounce rate is, how to find it in Squarespace and Google Analytics, and what to fix on your website to reduce the bounce rate of your Squarespace website.

Learn how to add a custom border to blog post featured images for the blog overview page of your Squarespace site using CSS. Read the post or watch me do it.

Learn how to align your website copy and design to create a high-converting website that clearly communicates your message and drives action.

Learn how to hide the excerpt in a Squarespace summary block while keeping the “Read More” link visible with a simple CSS tweak to clean up your summary block layout.

This post demonstrates my approach to website messaging by showing businesses how to communicate their value clearly, capture attention, and create stronger connections with their ideal audience.

Learn how to change the "Read More" text in a Squarespace summary block using custom CSS to create a more engaging, on-brand experience for your visitors.

Learn exactly how to ask for the sale on your website with strong CTAs, smart placement, and strategic repetition—so your visitors always know what to do next.