Squarespace and Website Strategy Blog
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How New Hampshire Businesses Can Use Blogging to Generate Leads
I created this post to target local search intent while demonstrating how strategic blogging helps attract qualified traffic, build trust, and generate leads over time.
Why Your Website Isn’t Converting: It’s Not a Design Problem
This post challenges the common assumption that design drives conversions, demonstrating my ability to simplify complex marketing concepts and reposition website strategy around messaging, buyer readiness, and content.
How to Add a Logo Slider to Your Squarespace Website
Learn how to create and embed a Logo slider Squarespace website using the Common Ninja Widget, customize settings, and match your branding for a clean display.
Why Local SEO Matters for New Hampshire Businesses
Learn how local SEO in New Hampshire helps you show up in searches, how local intent works, who benefits most, and the key role of a website's location page.
How to Add Google Reviews to a Squarespace Website
Learn how to add a Google review widget to Squarespace using Common Ninja. Follow this guide to embed reviews, customize designs, and grow your social proof.
4 Pages for a Website You Think You Need But Don’t
Learn which common pages for a website aren’t necessary, how they affect navigation and decision-making, and where this content works more effectively.
What A Website Sidebar Is And How It Works On Squarespace
Learn what a website sidebar is, where it works best, and how Squarespace users can easily add a functional sidebar to support blogs and long-form content.
Website Content Strategy: What Is It and How Do I Do It?
Website Content Strategy explained clearly—what it is, why websites feel confusing without it, and how strategy guides content, design, and SEO.
How to Make Yourself Memorable to Your Website Visitors
Stand out online. Learn how to make your website memorable to your website visitors with a clear message, strong sidebar, and consistent, valuable content.
Which Website Pages Are Most Important to Optimize for SEO?
Not all Squarespace website pages are equal. Learn which pages to optimize first for SEO and AI visibility, plus simple ways to improve performance.
Which Comes First, Keywords or Content? Answer: It Depends
Should Squarespace users start with keywords or content? Learn when to plan content first, when to focus on keywords, and how AI search changes the equation.
What Is the Best Way to Increase Traffic to My Squarespace Website?
Increase traffic to your Squarespace website with SEO-focused blogging. Understand why visibility in Google and AI search matters and how it connects to getting more clicks.